The numbers behind everything I've built.

Most portfolios show you the screenshots. This one shows you the traffic and the money. Every project I run is tracked in Google Analytics, and the ones that take payments are read straight from Stripe — the ones that took off, the ones that quietly flatlined, and exactly what each has earned after fees.

Journalists and partners are welcome to cite anything here. Last updated August 1, 2026.

Lifetime visitors

238.1K

238,095 unique people

Visitors in Jul 2026

31.9K+201%

vs. the month before

Visitors, last 12 months

112.4K

112,449 across all projects

Lifetime page views

940.7K

Across 298,158 sessions

Monthly visitors across all projects

Aug 2025Jul 2026. Complete months only.

6,727Aug 2025
6,805Sep 2025
10,491Oct 2025
8,432Nov 2025
6,704Dec 2025
6,388Jan 2026
5,835Feb 2026
7,171Mar 2026
5,468Apr 2026
5,906May 2026
10,591Jun 2026
31,931Jul 2026
Aug
Oct
Dec
Feb
Apr
Jun

Monthly visitors: Aug 2025: 6,727; Sep 2025: 6,805; Oct 2025: 10,491; Nov 2025: 8,432; Dec 2025: 6,704; Jan 2026: 6,388; Feb 2026: 5,835; Mar 2026: 7,171; Apr 2026: 5,468; May 2026: 5,906; Jun 2026: 10,591; Jul 2026: 31,931.

The Jul 2026 step up is concentrated in Web Design Awards and includes a large volume of unverified direct traffic — see note 1 below. Treat it as an upper bound rather than a trend.

All 13 projects

Ranked by lifetime visitors. All 12 tracked in Google Analytics recorded traffic in the last three months. The remaining one is measured elsewhere and listed last, since a figure that is not a lifetime visitor count has no place in that ranking.

  • Orthodox Christianity 101

    Teaching the basics of Orthodox Christianity for beginners.

    Content
    Jul
    2,089−4%
    Visitors
    94,610
    Views
    167,949
  • Wanderlust App

    Beautiful places on your new tab page.

    Product
    Jul
    9,113+97%
    Visitors
    47,471
    Views
    113,058
  • Web Design Awards1

    Recognizing the best of the web.

    Product
    Jul
    15,434+9607%
    Visitors
    44,150
    Views
    138,709
  • Higglo Digital

    Memorable brand experiences, SEO, and award-winning websites.

    Agency
    Jul
    1,068+302%
    Visitors
    33,144
    Views
    63,620
  • Elite Hockey HQ

    Elite ice hockey training, resources, and community.

    Product
    Jul
    355+26%
    Visitors
    6,569
    Views
    21,674
  • ENHL

    The Egyptian National Hockey League, the first in Egypt.

    Community
    Jul
    348+60%
    Visitors
    4,062
    Views
    12,202
  • Verdacert

    Sustainability certification platform for businesses.

    Product
    Jul
    595−73%
    Visitors
    3,630
    Views
    7,236
  • ABA Rank

    Ranking and analytics for applied behavior analysis.

    Product
    Jul
    1,032+108%
    Visitors
    1,855
    Views
    7,177
  • LandEarly

    Early-stage job discovery for engineers.

    Product
    Jul
    1,078
    Visitors
    1,079
    Views
    4,023
  • Outlink AI

    AI-assisted link building and outreach.

    Product
    Jul
    237+166%
    Visitors
    853
    Views
    1,443
  • InitJS2

    Teaching JavaScript to over 400,000 readers.

    Content
    Jul
    426
    Visitors
    426
    Views
    402,988
  • HireAIScore

    AI-powered candidate scoring and hiring intelligence.

    Product
    Jul
    156+73%
    Visitors
    246
    Views
    627
  • Wanderlust Chrome Extension3

    Beautiful places on every new tab, as a browser extension.

    Product
    weekly active users · Chrome Web Store
    12,114
  1. 1Web Design Awards: July 2026 includes a large volume of unverified direct traffic, concentrated in a small number of regions and averaging under 5% engagement. Engaged-visitor figures available on request.
  2. 2InitJS: 402,532 of the lifetime page views were earned on Medium published on Medium before the site had its own analytics. That figure is fixed and counted once; the 456 views and 426 visitors measured since are Google Analytics', and only those appear in the monthly figures and the trend. Because Medium reports views rather than unique readers, it is counted in page views only and adds nothing to the visitor totals.
  3. 3Wanderlust Chrome Extension: measured by the Chrome Web Store rather than Google Analytics, because an extension runs in the browser rather than on a site. 12,114 weekly active users as of 1 August 2026 — a current headcount, not a cumulative total, so it is listed separately and is not added to the lifetime visitor or page-view figures above.

Revenue

Read from Stripe, net of fees and refunds. Revenue is published for 7 of 13 projects — the rest have no connected Stripe account, and are shown as not published rather than as zero.

Net revenue, last 12 months

$3,346

$3,729 gross before fees

Net in Jul 2026

$360.68+175%

vs. the month before

Net revenue, lifetime

$6,437

Since the first payment, on $7,094 charged

Recurring revenue

$29.17

14 active subscriptions a month

Monthly net revenue

Aug 2025Jul 2026. Complete months only, after Stripe fees and refunds.

$393.56Aug 2025
$159.19Sep 2025
$15.08Oct 2025
$19.38Nov 2025
$165.28Dec 2025
$224.02Jan 2026
$121.27Feb 2026
$1,180Mar 2026
$408.74Apr 2026
$167.56May 2026
$130.92Jun 2026
$360.68Jul 2026
Aug
Oct
Dec
Feb
Apr
Jun

Monthly net revenue: Aug 2025: $393.56; Sep 2025: $159.19; Oct 2025: $15.08; Nov 2025: $19.38; Dec 2025: $165.28; Jan 2026: $224.02; Feb 2026: $121.27; Mar 2026: $1,180; Apr 2026: $408.74; May 2026: $167.56; Jun 2026: $130.92; Jul 2026: $360.68.

How the net figure is reached

Gross charged
$7,094
Refunds & disputes
$209.13
Stripe fees
$447.92
Net, lifetime
$6,437
  • Web Design Awards

    Recognizing the best of the web.

    Product
    Jul net
    $334.95+286%
    Lifetime
    $5,438
    Recurring
    $0.12
  • Wanderlust App

    Beautiful places on your new tab page.

    Product
    Jul net
    $16.40+28%
    Lifetime
    $812.59
    Recurring
    $18.94
  • Verdacert

    Sustainability certification platform for businesses.

    Product
    Jul net
    $0.00−100%
    Lifetime
    $121.68
    Recurring
  • Elite Hockey HQ

    Elite ice hockey training, resources, and community.

    Product
    Jul net
    $9.33+0%
    Lifetime
    $64.65
    Recurring
    $10.11
  • LandEarly

    Early-stage job discovery for engineers.

    Product
    Jul net
    $0.00
    Lifetime
    $0.00
    Recurring
  • Outlink AI

    AI-assisted link building and outreach.

    Product
    Jul net
    $0.00
    Lifetime
    $0.00
    Recurring
  • HireAIScore

    AI-powered candidate scoring and hiring intelligence.

    Product
    Jul net
    $0.00
    Lifetime
    $0.00
    Recurring
  • Orthodox Christianity 101

    Teaching the basics of Orthodox Christianity for beginners.

    Content

    Not published

  • Wanderlust Chrome Extension

    Beautiful places on every new tab, as a browser extension.

    Product

    Not published

  • Higglo Digital

    Memorable brand experiences, SEO, and award-winning websites.

    Agency

    Not published

  • ENHL

    The Egyptian National Hockey League, the first in Egypt.

    Community

    Not published

  • ABA Rank

    Ranking and analytics for applied behavior analysis.

    Product

    Not published

  • InitJS

    Teaching JavaScript to over 400,000 readers.

    Content

    Not published

  • Web Design Awards (1 of 1), Elite Hockey HQ (6 of 7) — some active subscriptions carry a discount or are fully comped. They are counted as subscribers, but recurring revenue is stated after the discount, so a comped account adds a subscriber without adding revenue.

Methodology

Where the numbers come from
Google Analytics 4, one property per project, read directly via the Analytics Data API. One figure is not GA's: the audience InitJS built on Medium before the site had analytics of its own, which is added once to its lifetime page views and marked in the table. The Chrome extension is not a website and has no GA property at all — its audience is the Chrome Web Store's own weekly figure, listed separately and excluded from every total on this page. Nothing else is entered by hand, and no figure is adjusted after it is read.
What “visitors” means
Monthly figures use GA4's active users — people who actually engaged, deduplicated within the month. Lifetime figures use total users since each property started recording. Because a person visiting in two different months is counted in both, monthly figures do not sum to the lifetime total.
Complete months only
The current month is excluded until it ends, so a partial month never reads as a collapse in traffic.
Dormant and unmeasured projects
Projects showing “—” either recorded no traffic for three or more months, or are not currently being measured because their analytics tag stopped reporting. Both stay listed with their lifetime totals rather than being quietly dropped, and both are excluded from the monthly figures — a broken tag is a measurement gap, not an audience decline. Affected projects are numbered in the table and explained beneath it.
Where the revenue comes from
Stripe, one account per project, read directly from the Balance Transactions API — the same ledger the payouts are made from, not a sales figure typed in by hand.
What “net revenue” means
Everything charged, minus refunds, chargebacks, and every fee Stripe takes — in other words what actually reached the bank, not what was billed. Gross is shown alongside it so the difference is visible rather than assumed. Figures are cash received in the month it settled, not accrual accounting, and they are before tax and before any other cost of running the project.
Recurring revenue
The monthly value of currently active subscriptions, with annual plans divided across twelve months. It is a snapshot of what is billing today, not a forecast, and it excludes usage-based pricing that has no fixed monthly amount.
Projects with no revenue figure
A project marked not published has no Stripe account connected to this page. That is not a claim that it earned nothing — some take no payments at all, and others are billed through arrangements I have not made public. Where a figure is published it is complete for that project; nothing is netted off or left out to make it look better.
Traffic quality
Figures are GA4's, with its standard known-bot exclusion applied and no further filtering. Automated traffic that GA does not recognise is therefore included. Where a month is visibly inflated by it, that is disclosed in the notes above rather than quietly removed, and engaged-visitor figures — which exclude nearly all of it — are available on request.

Traffic refreshed August 1, 2026 from Google Analytics 4; revenue refreshed August 1, 2026 from Stripe. Press enquiries: mike@higglo.io.